Author · Researcher · Systems Theorist

    The Future of Work Was Always Human — We Just Forgot

    Duena Blomstrom is the originator of the Human Debt™ concept and writes independently on leadership, execution, and organisational risk.

    PeopleNotTech is one institutional application of the Human Debt™ concept, focused on governance-grade diagnostics and execution signals.

    Strategic Intervention for the Human Organization

    "Duena is currently only accepting a handful of high-impact engagements."

    Keynotes

    Provocative, high-energy talks that challenge how organisations misread risk, execution, and human systems.

    Strategic Advisory

    Deep-dive consulting to identify and pay down organizational Human Debt™.

    Board Advisory

    Guidance for leadership teams navigating cultural transformation and AI integration.

    Questions & Answers

    Understanding the work and frameworks

    Duena Blomstrom.

    Duena Blomstrom is the originator of Human Debt™, the organisational risk concept describing the accumulation of strain, decision friction, and execution risk that builds invisibly before performance failure. She is also the creator of Emotional Banking™, the original FinTech framework examining the emotional, cultural, and behavioural foundations of digital banking.

    PeopleNotTech is one institutional application of the Human Debt™ concept, focused on governance-grade diagnostics and execution signals.

    Her upcoming work, Emotional Banking 2.0 – Tales from the #FinTech Crypt and the Organisational Trenches, expands that foundation into the age of AI.

    Essays and canonical thinking live at writings.duenablomstrom.com.

    Author, speaker, and Empathy Architecture™ visionary — building the protocol layer between humans and machines.

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    © 2026 Duena Blomstrom. All rights reserved.

    Emotional Banking 2.0

    Tales from the #FinTech Crypt — Be first to read it

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